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News

News

Why Primary Care Needs a New Approach – and How CHAT Can Help

Posted 30th April 2026

Posted 5 days ago

By Sara Appleton

News

Why Primary Care Needs a New Approach – and How CHAT Can Help

Primary Care varies sharply across the UK. This article introduces CHAT, built with Climber UK, to help the NHS understand neighbourhood‑level need.

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Doing More with Less - The Role of Data in Cost-Conscious Decision Making

Posted 26th April 2026

Posted 1 week ago

By Unknown

News

Doing More with Less - The Role of Data in Cost-Conscious Decision Making

Across sectors, organisations are facing increasing financial pressure. Budgets are tighter, expectations remain high, and the need to demonstrate results has never been greater.

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Why Better Data Leads to Smarter Decisions

Posted 15th April 2026

Posted 3 weeks ago

By Unknown

News

Why Better Data Leads to Smarter Decisions

Organisations today have access to more data than ever before. The challenge is not finding data, it’s making it useful.

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Why UK Charities Need Better Data to Evidence Impact in 2026

Posted 3rd April 2026

Posted 1 month ago

By Unknown

News

Why UK Charities Need Better Data to Evidence Impact in 2026

Charities across the UK are facing a challenging landscape. Demand for services is rising, while funding remains under pressure.

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What Does Good Impact Reporting Look Like?

Posted 20th March 2026

Posted 2 months ago

By Unknown

News

What Does Good Impact Reporting Look Like?

As expectations around transparency continue to grow, charities and public sector organisations are being asked not just to deliver outcomes, but to clearly evidence them.

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How Data Helps Charities Demonstrate Real Impact

Posted 17th March 2026

Posted 2 months ago

By Unknown

News

How Data Helps Charities Demonstrate Real Impact

Across the charity and public sectors, expectations around transparency and accountability are growing.

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Evidencing Impact: Why Data Matters More Than Ever

Posted 11th March 2026

Posted 2 months ago

By Unknown

News

Evidencing Impact: Why Data Matters More Than Ever

Charities, public sector organisations, and community groups are under increasing pressure to demonstrate the real impact of their work.

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Smarter Prospecting: Enhancing Lookalike Modelling with GeoPredictors

Posted 22nd September 2025

Posted 7 months ago

By Unknown

News

Smarter Prospecting: Enhancing Lookalike Modelling with GeoPredictors

When businesses look to grow their customer base, a common approach is to model new prospects based on existing customers. While this lookalike modelling method is widely used, it has limitations.

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Insights from the Silver Marketing Association Summit 2025

Posted 11th July 2025

Posted 10 months ago

By Mark Lovell

News

Insights from the Silver Marketing Association Summit 2025

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Using Data to Drive Donor Engagement: How More Metrics Supports Charities

Posted 21st May 2025

Posted 11 months ago

By Unknown

News

Using Data to Drive Donor Engagement: How More Metrics Supports Charities

In today’s competitive fundraising landscape, charities must make every interaction count. From identifying the right audiences to improving donor retention, data is at the heart of effective s...

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Enhancing Targeted Marketing with More Metrics Data

Posted 30th April 2025

Posted 1 year ago

By Unknown

News

Enhancing Targeted Marketing with More Metrics Data

In today’s data-driven landscape, successful direct marketing is no longer just about reach, it’s about precision. Delivering the right message to the right person, at the right time, through the r...

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Understanding Healthy Life Expectancy: A New Approach

Posted 14th January 2025

Posted 1 year ago

By Unknown

News

Understanding Healthy Life Expectancy: A New Approach

Healthy life expectancy (HLE) provides a vital measure of not just how long people live, but how long they live in good health.

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