News and views from More Metrics

A selection of articles and news.

Levelling up needs to start closer to home

Friday 25th September 2020
Sam Costain

As plans are announced to "level up" across the UK many will focus on the North-South divide. But as, More Metrics data shows, there is much to do to level up within regions up and down the country where only a few miles difference can show a huge disparity in quality of life and our GeoSociety data can indicate people's…

view more »


Weekly COVID-19 data released

Wednesday 23rd September 2020

The weekly release of our COVID-19 data was released on 23rd September 2020. It covers the period up to 20th September 2020. There are no data source or model changes this week. The free data is available for download and includes: 13 Risk Factors Weekly Infection Rates since 5th April on an As-Is and Time-Adjusted basis Weekly R-values FutureCases to Current…

view more »


Weekly COVID-19 data released

Wednesday 16th September 2020

The weekly release of our COVID-19 data was released on 16th September 2020. It covers the period up to 13th September 2020. In response to a user request the year end (31/12/2020) trend line estimate for the "As Is" infection rate has been added to the data fields. The free data is available for download and includes: 13 Risk Factors Weekly Infection Rates…

view more »


Get fit to fight COVID-19

Friday 4th September 2020
Sam Costain

With COVID-19 causing a national lockdown, people across the UK sought to get themselves healthier to fight the disease. Joe Wicks lockdown workouts have become a bit of a craze, as well as sales of new bikes between £400 and £1,000 more than doubling in April (according to Reid, 2020). Smokers quitting due to COVID-19 was also found in a study…

view more »


Free data files updated

Tuesday 1st September 2020

More Metrics make available a number of data files in our Free Data section. This data can assist in the use of More Metric data or for other modelling purposes. This update follows the release of August 2020's National Statistics Postcode Lookup data. The following files have been updated: "Postcode to Output Area for open residential postcodes", "Postcode to Output…

view more »


Do you know your bunny-hugger from your Eco-Warrior?

Tuesday 28th July 2020
Nigel Bradshaw

How do you talk to potential customers about matters that matter to them? How do you identify their key concerns? GeoSociety is a unique set of GDPR-compliant measures of people's interest in a range of topics from "Care about Animal Control and Slaughter" to "Concerned about anti-social crime". Data values are tagged by postcode and have also been ranked against each…

view more »


Staycation COVID-19 risks

Tuesday 14th July 2020
Sam Costain

As the UK gradually emerges from Lockdown, More Metrics data can be used to identify potential risks across a range of everyday scenarios. In this article, we explore the potential hazards of the long overdue day trip. It can help to identify if locations travellers are coming from are high risk and so help predict locations of spikes in tourist…

view more »


What next after Leicester

Thursday 2nd July 2020
Dave Edmonds

Leicester has been locked down following a surge in COVID-19 cases, just as the rest of England is spending up. The decision to order the lockdown was based on the result of data on testing. This shown an increase in the number of positive tests. Are there other locations that are at risk of future local lockdown? What does the underlying risk…

view more »


Using data to get us out of lockdown

Tuesday 30th June 2020
Dave Edmonds

More Metric data provides unparalleled non-personalised information on COVID-19 risks at very local geographies. It can therefore be used by many businesses and organisations as they come out of lockdown and manage life in the "new normal". We consider a number of case studies; discussing the issues they face and how More Metric data will help each formulate their own…

view more »